March 11, 2018

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A Simple Primer on How to Build a Nonprofit Website

A Simple Primer on How to Build a Nonprofit Website In this post, I will attempt to outline the basic principles governing how to build a nonprofit website. The principles fall into the following four categories: Organizational principles, which drive the page order and type; Design principles, which address navigability, simplicity, conventionality, and responsiveness; Content principles, which address donor-centricity, the incorporation of emotion and engagement, and search engine optimization basics; and Monitoring and maintenance principles, which involve employing free tools…